AWARENESS CAMPAIGNS WITH LOCAL MEDIA Comparte en

United Kingdom

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Leicester,United Kingdom

The campaign was launched in Easter 2001 with the Leicester Mercury. Each week there were articles about the dangers and consequences of track trespass and vandalism and what happens to those apprehended in such activities. The aim was to raise awareness and educate parents, other adults and older young people. As a result of the campaign, there was a 40% decrease in incidents compared to the Easter holiday period in 2000.

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